4theRegion is a cross-sector membership community for Carmarthenshire, Pembrokeshire, Swansea and Neath Port Talbot. We bring together hundreds of groups, businesses and organisations, all committed to improving the prosperity and wellbeing of our region.

Together, we are co-creating a happier, healthier South West Wales with a thriving economy.  Here are just some of our current projects, events and activities!


Whatever you’re looking for in 2024, the opportunities are right here in South West Wales – and that’s our theme for the year: OPPORTUNITIES!

Through our regional events and projects, we are highlighting all the opportunities for people and businesses to thrive, across Carmarthenshire, Pembrokeshire, Swansea and Neath Port Talbot.  Come along to our monthly meetup, lunchtime on the third Thursday of every month, to get involved!

We connect people, share positive news and enable collaboration, through our events, projects and communications, for a future that promotes the well-being of people and planet.

Subscribe for positive regional updates and opportunities to get involved.

Enabling Regional Collaboration

If you’re working to make change happen in a particular area, chances are you’re NOT the only one with interest and expertise. Why try and do it all by yourself, when partners and collaborators are hiding in plain sight?

We are dedicated to breaking down silos and encouraging people to talk to each other, share ideas and collaborate. 

We support changemakers in communities, businesses and organisations to open up their conversations and projects to the wider region, creating inclusive, open networks of innovation and sustainable development.

We’re building a regional collaboration ecosystem, through our diverse range of projects, partnerships and events.  Browse our current activity, and get in touch if you would like our help to facilitate local or regional collaboration in South West Wales.

Projects and Themes

We are hosting conversations and events across our six impact areas, so regional partners can connect with a shared sense of purpose, whilst making connections and gaining an awareness of what’s happening in key strategic sectors.

Buy Regional

If businesses and organisations in this region buy more from each other, we can keep more wealth here in South West Wales, develop our supply chain, and create more opportunities for people and local businesses.

Destination & Transport

Tourism is a key economic driver for the region.  An integrated, sustainable travel network is essential to prosperity and well-being.  We want to help partners collaborate better across the region to develop both.

Development & Investment

Regeneration is something we should all do together.  How can we ensure that major regional projects are designed and delivered in a way that provides economic and social benefits for the region over the long term?

Well-being Region

In a fast changing world, we think the well-being economy will be the battleground of the next 10 years, and successful places will be those that build prosperity by prioritising people, health, quality of life, the environment and equality.

Circular Economy

A circular economy is restorative and regenerative by design. We must move away from our linear economy (make, use, dispose), closing the loop to conserve resources and ensure long term sustainability.

Creative Economy

The creative economy is everything that relates to human creativity and ideas, IP, knowledge and technology. How can we support more creativity and innovation across our economy?